IT’S VIRAL: PRIMITIVE BEYOND THE BLVD

If I go to L.A. one of the first stops on my trip will be Primitive. It’s a store and clothing line based out of there. I love their tees, plain and simple. They’re creative and fun. The Primitive crew just released this short video talking about the brand through some of the people who are close to them such as Alexis Lopez who made a dope tee with them, OFWGKTA skater Nakel Smith who is sponsored by Primitive and others.

One thing I like and they point it out in the video even though it’s a brand based in Skateboarding it’s still a brand that anyone can embrace even if they aren’t a skater or from L.A.

Check out the video.

I gotta get this stuff in Toronto.

Check out The Alexis Lopez poster

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